Roam: A New Era in Global Live Music Booking
In a transformative move shaking the live music booking landscape, US-based Arrival Artists and UK-based ATC Live have announced their merger to create Roam, an independent powerhouse in the industry. With offices strategically located in London, New York, Los Angeles, Chicago, Paris, and Glasgow, Roam is set to represent an impressive roster of over 800 artists. This positions the agency as the largest independent booking entity globally, standing fifth overall behind industry titans such as Wasserman Music, CAA, UTA, and WME. Roam’s diverse lineup includes renowned artists like Amyl & The Sniffers, Fontaines DC, Jungle, Khruangbin, Nick Cave & The Bad Seeds, PJ Harvey, Royel Otis, and The Lumineers. Collectively, these artists perform more than 10,000 shows annually, a testament to the agency’s formidable presence in the live music scene. The collaboration between Arrival Artists and ATC Live was a natural evolution, building on a partnership that began in 2020. Now under the unified banner of Roam, the agency aims to blend a personalized, hands-on approach with robust industry relationships, thereby unlocking new opportunities across the global touring landscape. As Erik Selz, co-founder of Arrival and now partner and agent at Roam, emphasizes, the merger enables the agency to elevate artists from clubs to festival headlines and arena tours. By merging strategic insights and dedicated efforts, Roam seeks to enhance worldwide representation for artists at all career stages, adding significant value. This development marks a pivotal moment in the live booking domain, ensuring a broader spectrum of choices for artists seeking comprehensive representation. As the agency steps into this new chapter, it aligns with SONGLENS’ mission to champion emerging music and highlight impactful industry collaborations, setting a precedent in the independent creative ecosystem.
