JoJo Siwa, the former Dance Moms star, has recently released her new EP titled ‘Guilty Pleasure’. The project has been highly anticipated as it marks a new era for the young artist, who is trying to break away from her child star image and establish herself as a more mature and edgier artist.
However, upon listening to the EP, it becomes clear that this is not a rebrand for Siwa, but rather an identity crisis. The six-track EP is a mix of pop and EDM, with lyrics that try to portray Siwa as a “bad girl” who is no longer the innocent and bubbly child star she once was.
The opening track, “Nonstop,” sets the tone for the EP with its heavy beats and repetitive chorus. Siwa sings about partying all night and not caring about the consequences, a far cry from her previous songs about friendship and positivity. It’s clear that Siwa is trying to shed her wholesome image, but it comes across as forced and inauthentic.
The title track, “Guilty Pleasure,” is a catchy pop song that talks about indulging in guilty pleasures and not caring what others think. While the song is fun and upbeat, it’s hard to believe that Siwa, who has built her brand on being a role model for young girls, is now promoting the idea of not caring about consequences and indulging in unhealthy habits.
The EP also includes collaborations with artists like Saweetie and Jxdn, which further adds to the confusion of Siwa’s new image. The songs “High Top Shoes” and “Bop!” are reminiscent of her previous work, with their upbeat and positive messages, but they feel out of place among the other tracks that try to portray Siwa as a rebellious and edgy artist.
It’s understandable that Siwa wants to break away from her child star image and explore different genres, but the EP feels like a desperate attempt to do so. The songs lack depth and authenticity, and it’s hard to take Siwa seriously as a “bad girl” when her previous work has been all about positivity and being a role model for young girls.
In an attempt to establish herself as a more mature artist, Siwa has lost her identity and what made her stand out in the first place. The EP feels like a marketing ploy rather than a genuine artistic expression. It’s clear that Siwa is still trying to figure out who she wants to be as an artist, and this EP only adds to the confusion.
In conclusion, JoJo Siwa’s ‘Guilty Pleasure’ EP may have been intended as a rebrand, but it ultimately falls short and leaves listeners questioning her authenticity. Siwa’s attempt to break away from her child star image has resulted in an identity crisis, and it remains to be seen if she can find her footing in the music industry as a more mature artist.