Indie R&B artist Omar Apollo has released a stunning new music video for his latest single “Drifting,” choreographed by renowned dance duo Keone and Mari Madrid. The video perfectly captures the emotional and visual essence of the song, creating a powerful and captivating viewing experience.
Apollo, who hails from Indiana, has been making waves in the music industry with his unique blend of R&B, soul, and indie rock. His smooth vocals and introspective lyrics have earned him a dedicated fan base and critical acclaim. With “Drifting,” he continues to showcase his talent and creativity, this time with the help of Keone and Mari Madrid.
The Madrids, who are known for their innovative and emotive choreography, have worked with some of the biggest names in the music industry, including Justin Bieber, Billie Eilish, and BTS. Their collaboration with Apollo on “Drifting” is a perfect match, as they bring the song’s themes of longing and vulnerability to life through their movements.
In the video, Apollo is seen wandering through a deserted city, lost in his thoughts and emotions. As he sings about feeling disconnected and drifting away from someone he loves, the Madrids’ choreography beautifully captures the sense of longing and distance. Their movements are fluid and expressive, perfectly complementing Apollo’s soulful vocals.
Speaking about the collaboration, Apollo said, “I wanted to work with Keone and Mari because they are amazing at what they do. They made a music video that represents and embodies what the song is visually and emotionally.” The result is a visually stunning and emotionally resonant music video that adds a new layer of depth to the already powerful song.
“Drifting” is the latest single from Apollo’s upcoming album, which is set to be released later this year. With this new release, he continues to establish himself as a rising star in the music industry, and we can’t wait to see what he has in store for us next. In the meantime, be sure to check out the mesmerizing music video for “Drifting” and get lost in the beauty of Apollo’s music.